In 2019, Search Engine Optimization content will be all about the consumer, the audience. If you are looking to improve your content marketing and see a real Return on Investment, you need to use techniques that will benefit them. Contents that are highly ranked and drive a lot of leads or traffic is always user-focused.
That is why today’s tips for Search Engine Optimization content in 2019 points back to the readers, also known as the people you need to understand and remember to get them right. Because if you target the right people, the right way, your content or your articles will see a dramatic increase in traffic or visitors.
Keys to creating the best Search Engine Optimization
Listed below are some tips that can help you create the best (most-shared, most valued and most-read) contents this 2019.
Make your content focused on the right people using targeted keywords
The SEO content that you are making will not reach the right target market if you fail to optimize the contents using a targeted keyword or keyword phrases. What do you mean a target keyword? These are keywords or phrases that your target market is regularly and actively searching. To find these words or phrases, you need first to understand:
Who your target market is?
What kind of data or information they need?
Why the target market needs that information?
Which key phrases or words they are actively using to find this information
Audience research – identify the kind of market you think needs or wants the products and services that you are offering. You then go and find out where they usually hang out on the internet. Forum sites, social media pages or websites like https://contractorseospartan.com are often the best places to start.
Talk with the people, survey to have a closer look at what they want and do not want. Find out about their preferences, personal habits, stats and demographics.
Keyword research – Find profitable and relevant keywords or key phrases that related to the brand that you are trying to sell, products or services that you are offering, as well as your target market’s search intent.
Topic research – you need to come up with the content topics that are based on target keywords that you discovered what your market wants to know and learn.
Focus on the readability
Search Engine Optimization contents that go to the top of the Search Engine Results Pages has a lot of things going for it, including some of these significant features:
It is incredibly readable – when your target market clicks on the link, every element on that page, makes them want to stay on the page and read the entire content. When they visit and enjoy the materials they are reading, it will make your website look great for search engines like Google, Yahoo or Bing.
It will tell search engines that your page is relevant to every search query. It will tell them that the visitors found the … Read More...